Managed Big Storm Brewing Company account and ran $2M marketing campaign that utilized outdoor, TV, radio, pod casts, social media, trade shows, public relations, print and experiential marketing. Created packaging design, campaign management, managing community relationships and co-op partnerships. Developed, maintained and implemented strong brand guidelines and identity.
Concept Development/Script Writing
“Secret of Life”
SOCIAL MEDIA VIDEOS / TV
Concept Development/Script Writing/PR
Executive Production/Creative Direction
Results: Big Storm Brewing Co. now has three brewery locations, has won numerous awards, is distributed in 6 states and sold in retailers like Publix, ABC, Total Wine, Walmart, Target and more.
“Day After Christmas” https://www.youtube.com/watch?v=3ZHLkkn3XHc